The National Dipper® 2014 Editorial Calendar
January/February — 22nd Annual Source Book
Deadline: December 2, 2013*
- INTRODUCTION OF WEB ADVERTISING
- Manufacturer Listings
- Product Listings
- Trade & Brand Names
- State Distributor Listings
This issue has additional distribution at more than 20 trade shows, classes & meetings in January and February.
Deadline: February 8, 2014*
- 2014 Industry Outlook
- 29th Anniversary Issue
- Mixologists Share Tips for Refreshing Summer Drinks
- Equipment: Drink Machines (Coffee, Milkshake, etc.)
This issue has additional distribution at industry trade shows and meetings in March.
Deadline: April 8, 2014*
- Is Frozen Yogurt Here to Stay This Time?
- Social Media: The Facebook Trap
- How to Recognize and Defuse Anger in the Workplace
- Equipment Update: Vending Trucks
Deadline: June 8, 2014*
- National Ice Cream Month
- Establishing a Loyalty Program for Customers
- Ways to Make Sure Your Business is Better in 4 Years
- Equipment: Menu Boards & Signs, What’s New
Deadline: August 8, 2014*
- NICRA and NEICRA Show Issue
- End of Year “Must Do’s” for Small Business Owners
- Virtual Equipment Diagnostics
- Equipment: Walk-In Freezers
This issue has additional distribution at trade shows and meetings in October and November.
Deadline: October 8, 2014*
- 2015 Industry Events
- 2015 Promotional Planning Guide
- NICRA & NEICRA Promotion of the Year Awards
* Electronic files and black & white and color proofs are due five days after deadline.