Editorial Calendar

The National Dipper® 2015 Editorial Calendar

January/February — 23rd Annual Source Book
Deadline: December 1, 2014*

  • Manufacturer Listings
  • Product Listings
  • Trade & Brand Names
  • State Distributor Listings

This issue has additional distribution at more than 20 trade shows, classes & meetings in January and February.

March/April
Deadline: February 8, 2015*

  • 2015 Industry Outlook
  • 30th Anniversary Issue
  • Equipment Feature: Shake Machines
  • 5- Day Plan to Bring Customers to Your Doorstep

This issue has additional distribution at industry trade shows and meetings in March.

May/June
Deadline: April 8, 2015*

  • Equipment Feature: Freezer Trucks
  • Successful Party Planning in Your Store
  • How to Write a Press Release
  • How Can Employees Show Customers They Care?

July/August
Deadline: June 8, 2015*

  • National Ice Cream Month
  • Insurance – Are You Properly Covered?
  • Equipment Feature: Equipment Cooling Systems
  • Six Myths that Undermine Customer Satisfaction

September/October
Deadline: August 8, 2015*

  • NICRA and NEICRA Show Issue
  • Equipment Feature: Continuous Freezers
  • Security Systems for Internal and External Theft
  • Business Blogs That Work

This issue has additional distribution at trade shows and meetings in October and November.

November/December
Deadline: October 8, 2014*

  • 2016 Industry Events
  • 2016 Promotional Planning Guide
  • NICRA & NEICRA Promotion of the Year Awards

* Electronic files and black & white and color proofs are due five days after deadline.