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Each issue also features:
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Industry News
•
New Products
•
Recipes
•
Calendar of Events
• Classified
Regular
articles include:
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Store Profiles
•
New Legislation
•
New Technology
•
Management
• Employee Relations
• and much more
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The National Dipper® 2008 Editorial Calendar
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January/February
16th Annual Source Book
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Deadlines
December 3, 2007*
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Manufacturer Listings
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Product Listings
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Trade & Brand Names
•
State Distributor Listings
This issue has additional distribution at
trade shows, classes & meetings in January
and February. |
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March/April
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February
10, 2008*
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2008 Industry Outlook
•
23rd Anniversary Issue
•
Equipment Update - Waffle Cone Bakers
• Accepting Credit, Debit and Gift
Cards
This issue has additional distribution at
industry trade shows and meetings in March.
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May/June
|
April
10, 2008*
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•
Equipment Update - Gelato Dipping Cabinets
•
Equipment Update - Low Temp Merchandisers
•
Menu Board Design and Layout
• Planning and Implementing a Promotion |
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July/August
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June
10, 2008*
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•
National Ice Cream Month
•
Equipment Update - Frozen Custard Machines
•
Equipment Update - Cotton Candy & Popcorn
Machines
• Formulating an Emergency Preparedness
Plan |
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September/October
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August
10, 2008*
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•
NICRA and NEICRA Show Issue
•
Equipment Update: Shake Machines
•
Hot Fudge Machines, Toppings Bars & Dispensers
• Coffee, Espresso, Cappuccino Machines
This issue has additional distribution at
trade shows and meetings in October and November. |
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November/December
|
October
10, 2008*
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•
2009 Industry Events
•
Promotional Planning Guide
• Using the Internet to Market Your
Store & Products
•
NICRA & NEICRA Promotion of the Year
Awards
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